EXPERIENCE
DIGITAS
Senior Copywriter • Current Role
Launched a CRM stream for Nurtec patients and prospects, led retail work for the Walgreens account, developed paid social campaigns for CHANDON sparkling wine, and created digital display ads for Comcast Business.HAVAS HEALTH & YOU
Copy Supervisor • 2.5 yearsLed copy for the launch of VOQUEZNA (erosive esophagitis) and ALTUVIIIO (hemophilia A).
COPYWRITER-FREELANCE
2 yearsConcepted and developed for Allergan, Retevmo, Trulance, and Jardiance. Pitched work for Endo Aesthetics and FCBCURE, and developed social and print campaigns for Clinique, Too Faced, and MAC Cosmetics.
SAATCHI & SAATCHI WELLNESS
Copy Supervisor • 1 yearConcepting and development for Humira and Skyrizi
COPYWRITER-FREELANCE
3 yearsWorked with clients including Evoke, Digitas Health, Merkeley & Partners, KraftWorks, Publicis, and D4 Creative Group on a wide range of branded and unbranded campaigns.
BEAUTY AT GOTHAM
Creative Director • 1 yearLed creative for Maybelline New York and Essie.
GREY WORLDWIDE
Associate Creative Director • 2 yearsLed the evolution of a beauty-forward look and feel for the Botox brand, along with other Allergan products including Voluma and Juvederm. Concepted and produced TV and print campaigns for OTC brands such as Theraflu, Tums, Abreva, Zovirax (Europe’s Abreva), and Emergen‑C. Contributed to the winning pitch for Pandora Jewelry.
SAATCHI & SAATCHI NEW YORK
Senior Copywriter • 7 yearsWrote and shot 13 commercials for Olay, supported by national print campaigns. Selected and wrote for Olay’s first brand ambassador, Carrie Underwood. Also worked across key Procter & Gamble brands including Head & Shoulders, IAMS, and Tide.
KENNETH COLE PRODUCTIONS INC., NEW YORK
Senior Copywriter • 6 yearsOne of three writers responsible for local, national, and international campaigns for Kenneth Cole handbags, apparel, and accessories.
YOUNG & RUBICAM NEW YORK
Junior Copywriter • 3 yearsConcepted and wrote copy for Ice House beer, AT&T, USPS, Dr. Pepper and A Better Chance.
AREAS OF EXPERTISE
Fashion, Beauty, Pharma (Consumer), RetailEDUCATION
FASHION INSTITUTE OF TECHNOLOGYAdvertising Copywriting
SCHOOL OF VISUAL ARTS
Advertising Copywriting
KENT STATE UNIVERSITY, OHIO
Bachelor of Science in Journalism / Advertising
AWARDS
Adweek Most Controversial Ad of the Decade("God Dress America!") Kenneth Cole Productions
Cannes Submission
("It's the kind of beer you rock, paper, scissors for.") Young & Rubicam for Icehouse Beer
(“Make a moutain out of a mole”) • Saatchi & Saatchi for Skin Cancer Awareness