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EXPERIENCE

FREELANCE COPYWRITER 
Current Role • 2026–Present


Concept-driven copywriter crafting bold, effective work across pharma, beauty, and fashion. Collaborative and leadership-minded, bringing ideas from pitch to launch. Experience includes Saatchi & Saatchi Wellness, Area 23, FCB Health, Digitas Health, and Heartbeat. Known for smart, strategic thinking and work that connects with both patients and consumers.

DIGITAS
Associate Creative Director • Feb 2024–Apr 2026

Launched a CRM stream for Nurtec patients and prospects, led retail work for the Walgreens account, developed paid social campaigns for CHANDON sparkling wine, and created digital display ads for Comcast Business.

HAVAS HEALTH & YOU

Copy Supervisor • 2021–2024

Led copy for the launch of VOQUEZNA (erosive esophagitis) and ALTUVIIIO (hemophilia A).

COPYWRITER-FREELANCE

2019–2021

Concepted and developed for Allergan, Retevmo, Trulance, and Jardiance. Pitched work for Endo Aesthetics and FCBCURE, and developed social and print campaigns for Clinique, Too Faced, and MAC Cosmetics.

SAATCHI & SAATCHI WELLNESS

Copy Supervisor • 2018–2019

Concepting and development for Humira and Skyrizi

COPYWRITER-FREELANCE

2015–2018

Worked with clients including Evoke, Digitas Health, Merkeley & Partners, KraftWorks, Publicis, and D4 Creative Group on a wide range of branded and unbranded campaigns.

BEAUTY AT GOTHAM

Creative Director • 2014–2015

Led creative for Maybelline New York and Essie.

GREY WORLDWIDE

Associate Creative Director • 2012–2014

Led the evolution of a beauty-forward look and feel for the Botox brand, along with other Allergan products including Voluma and Juvederm. Concepted and produced TV and print campaigns for OTC brands such as Theraflu, Tums, Abreva, Zovirax (Europe’s Abreva), and Emergen‑C. Contributed to the winning pitch for Pandora Jewelry.

SAATCHI & SAATCHI NEW YORK

Senior Copywriter • 2005–2012

Wrote and shot 13 commercials for Olay, supported by national print campaigns. Selected and wrote for Olay’s first brand ambassador, Carrie Underwood. Also worked across key Procter & Gamble brands including Head & Shoulders, IAMS, and Tide.

KENNETH COLE PRODUCTIONS INC., NEW YORK

Senior Copywriter • 1999–2005

One of three writers responsible for local, national, and international campaigns for Kenneth Cole handbags, apparel, and accessories.

YOUNG & RUBICAM NEW YORK

Copywriter • 1996–1999

Concepted and wrote copy for Ice House beer, AT&T, USPS, Dr. Pepper and A Better Chance.


AREAS OF EXPERTISE

Fashion, Beauty, Pharma (Consumer), Retail

EDUCATION

FASHION INSTITUTE OF TECHNOLOGY
Advertising Copywriting
SCHOOL OF VISUAL ARTS
Advertising Copywriting
KENT STATE UNIVERSITY, OHIO
Bachelor of Science in Journalism / Advertising

AWARDS

Adweek Most Controversial Ad of the Decade
("God Dress America!") Kenneth Cole Productions

Cannes Submission  
("It's the kind of beer you rock, paper, scissors for.") Young & Rubicam for Icehouse Beer
(“Make a moutain out of a mole”) • Saatchi & Saatchi for Skin Cancer Awareness
cindeethompson@gmail.com • 917.747.0513