Olay

Celebrity Ambassador

In Any Light: TV

In Any Light: print
I used to only wear sun protection on a beach day, Now I wear Olay Complete every day. - Carrie Underwood

Make it Sing

Glam it Up

Anti-Aging

Ready. Set. Smooth

QR CODE AND DIGITAL: To show just how quickly this product delivered results, this demo was put online. The QR code lead consumers on a path to purchase.

Body Wash

No Matter Where You live

Under the Sea

Facial Cleansing

Woman to Woman: Digital
In 2010 Olay was voted best across facial cleansing and anti-aging in Better Homes & Gardens magazine. We decided to leverage this award by asking women to vote on their favorite Olay products and share these recommendations with their friends. The resulting digital campaign led to over 20,000 Facebook “Likes” in just one week.

Skin Cancer